Powerful Software that's Easy to Use

The “Software Initiative Deutschland” (SID; awarded the duplicating and printing equipment manufacturer Primera Technology with the “Software Award 2010” for their software suite PTPublisher and won against more than 60 other manufacturers. Criterions for the award were the functionality and usefulness of the software for Primera’s Disc Publishers.

Primera Pt Publisher SoftwarepreisUsing the Disc Publishers by Primera Technology is as easy as printing to any office printer. Primera’s exclusive PTPublisher Software, written by the company’s own software engineers, has won critical acclaim for its simple, wizard-style interface. Training new operators takes just minutes instead of hours.

Users simply have to choose the type of job they want to perform (data, video, audio, etc.), match that with a print file of their choice, select the amount of disc they want to produce and then press the “GO” button.
It’s that easy!

PTPublisher supports Windows XP/Vista/7 and PTPublisher for Mac is compatible with Mac OS X v10.5 or higher. The Built-in disc design software called SureThing Primera Edition (Windows) or DiscCover (Mac) enables users to place photos, backgrounds, text and graphics anywhere on the disc, including as far into the middle of the disc as you wish – a major limitation with other brands of disc publishers.

In addition to the included PTPublisher software for disc burning and printing, Primera integrated also following software features:

PTRip: robotically RIPs personal music CDs and loads them into Apple iTunes for iPhone, iPod and iPod Touch or Microsoft Media Player
PTBackUp: automatic, scheduled back-ups of files to CDs, DVDs or optional 25GB and 50GB Blu-ray Discs
PTProtect: With a single mouse click, users can prevent unauthorized duplication of their valuable DVD video files. Three free protections are included; additional protections are available at a reasonable per-disc price.

Important for the award was also Primera’s attempt to safe resources and the environment. The software continuously monitors the status of each individually replaceable ink, so they only need to be replaced when they are completely empty.
Further to that software updates are free of charge during the life span of a purchased disc publisher and can be downloaded from the company's website at

The award was presented to Mark D. Strobel, Primera’s vice president of sales and marketing, and to Andreas Hoffmann, Primera Europe’s managing director operations, at CeBIT (Hannover, Germany) on March 2nd, 2011.
More information about the SID is available at

About Primera Technology
Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is a leading developer and manufacturer of specialty printing equipment including full-color label printers and CD/DVD/BD duplication and printing equipment. Its products are sold in over 222 countries and have been installed at more than 85 percent of Fortune 100 companies.
More information about Primera, its history and products is available on the Internet at or contact Primera Europe in Germany by phone at +49-(0) 611-92777-0, by FAX at +49-(0) 611-92777-50 or by e-mail at
In Asia Pacific, contact Primera Asia Pacific by phone at +852 3180 7171, by FAX at +852 3014 7827 or by email at

Notes to Editors: Primera Technology EUROPE is an independent company called Primera Europe GmbH. Primera Europe is under contract with Primera to provide sales and support for Primera products under the name Primera Technology Europe. Primera Asia Pacific is an independent company called Asia Pacific Optical Distribution Ltd. (APOD), incorporated in Hong Kong, PRC. APOD is under contract with Primera to provide sales and support for Primera products under the name Primera Asia Pacific.