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Katrin Hoffmann
Primera Technology EUROPE
Phone: +49 611 92777-0
FAX: +49 611 92777-50
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Blu-ray Disc Publisher

Primera Announces Speed Enhancements to its Blu-ray™ Disc Publishers

PLYMOUTH, MN, USA (June, 2010) — Primera Technology, Inc., the world’s leading manufacturer of CD/DVD and Blu-ray Disc Publishers, today announced that it has made two significant speed enhancements to its Blu-ray Disc Publishers:

All Primera Blu-ray Disc Publishers manufactured after May 1, 2010 are shipping with 12x drives and eSATA interfaces. Each machine ships with the appropriate eSATA cable(s) and a PCIe eSATA adapter card. Some recent PCs and notebook computers also have one or more integrated eSATA jacks.

With almost six times the effective data transfer rate of USB 2.0, eSATA allows Primera’s Blu-ray Disc Publishers to burn Blu-ray Disc media at full 12x speeds.

“High-resolution Blu-ray Discs are quickly becoming popular for distributing high-resolution videos of weddings, events and even independent films,” said Mark D. Strobel, Primera’s vice president of sales and marketing. “With 12x drives and eSATA interfaces, Primera’s Disc Publishers are the fastest way to produce professional-quality burned and printed Blu-ray Discs.”

Pricing and Availability
Four versions of the popular Disc Publisher Series are now available with 12x Blu-ray Disc recordable drives and eSATA interfaces. All are capable of burning and direct-to-disc full-color printing onto CD, DVD and BD recordable media.



Professional Grade

All four models are available now from Primera’s Authorized Resellers and Distributors in more than 85 other countries.
Primera’s disc publishers are used by a wide variety of organizations including corporate marketing, training and engineering departments, non-profits, churches, schools and universities, music recording and video production studios, broadcasting companies and much more.

About Primera Technology
Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is a leading developer and manufacturer of specialty printing equipment including full-color label printers and CD/DVD/BD duplication and printing equipment. Its products are sold in over 222 countries and have been installed at more than 85 percent of Fortune 100 companies.
More information about Primera, its history and products is available on the Internet at or contact Primera Europe in Germany by phone at +49-(0) 611-92777-0, by FAX at +49-(0) 611-92777-50 or by e-mail at
In Asia Pacific, contact Primera Asia Pacific by phone at +852 3180 7171, by FAX at +852 3014 7827 or by email at

Notes to Editors: Primera Technology EUROPE is an independent company called Primera Europe GmbH. Primera Europe is under contract with Primera to provide sales and support for Primera products under the name Primera Technology Europe. Primera Asia Pacific is an independent company called Asia Pacific Optical Distribution Ltd. (APOD), incorporated in Hong Kong, PRC. APOD is under contract with Primera to provide sales and support for Primera products under the name Primera Asia Pacific.