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For more information:
Katrin Hoffmann
Primera Technology EUROPE
Phone: +49 611 92777-0
FAX: +49 611 92777-50

presse@primera.eu http://primera.eu

Primera Technology Introduces All New Disc Publisher II™ Disc Publisher

Disc Publisher II Disc Publisher has 4800 DPI print resolution, USB 2.0 high-speed interface and exclusive AccuDisc™ Technology. 

PLYMOUTH, MN, USA (January 30, 2004) — Primera Technology, Inc., the world’s leading developer and manufacturer of CD/DVD disc duplication and printing equipment, today announced its Disc Publisher II Disc Publisher.  

Instead of copying and labeling discs one at a time, Disc Publisher II is designed for hands-free, automated production of up to 25 CDs or DVDs per job (50 discs with kiosk mode).  An advanced robotic mechanism is used to transport discs into the built-in 52x CD-R recorder or optional Pioneer® combo DVD±R/CD-R recorder.  After recording, discs are transported to the integrated printer and printed in full color directly onto the surface of the disc.

The Disc Publisher II Disc Publisher is a robust, professional version of Primera’s Disc Publisher.  It has many new features, including:

Highest Print Resolution

Disc Publisher II increases the print resolution from 2400 to 4800 DPI.  4800 DPI is the highest print resolution currently offered for direct-to-disc printing.

AccuDisc Technology

AccuDisc is a patent-pending suite of hardware and firmware enhancements that provides the most accurate and precise disc picking on the market.  Utilizing advanced LED optics instead of mechanical components, AccuDisc eliminates misalignment of the picking mechanism.  It also prevents the feeding of double discs into the recordable drive.

USB 2.0 Interface

Disc Publisher II uses a single high-speed USB 2.0 cable for connecting to the user’s PC or Mac computer.  Previously, the Disc Publisher required two cables:  a USB 1.1 cable for printing and robotic control and a FireWire™ cable for the data interface.  USB 2.0, with a data transfer rate of 480Mb/s, is 20% faster than the FireWire interface.

Faster Throughput

Disc Publisher II has increased its disc production rate by 10% over the Disc Publisher.  This is accomplished with a faster picking mechanism, increased robotic speed and 15% faster printing speed.

“With Disc Publisher II, our customers will enjoy incredible 4800 DPI print resolution, a self-configuring interface with USB 2.0 and the industry’s best reliability with our exclusive, patent-pending AccuDisc Technology,” said Mark D. Strobel, Primera Technology’s Vice President of Sales and Marketing.  “Disc Publisher II is ideal for the duplication of video, software and music as well as mission-critical applications such as medical imaging, digital photo processing, kiosks and service bureaus.  You can even connect a Disc Publisher II to your office network for enterprise-wide disc publishing.”

Disc Publisher attaches to any PC running Windows® 2000/XP through its built-in USB 2.0

interface.  Disc Publisher comes equipped with PrimoDVD 2.0 duplication software by Sonic Solutions.  Sonic has partnered with Primera Technology to offer a complete, professional disc duplication solution.  A professional labeling software program called SureThing CD Labeler Primera Edition is also included for graphic design.

Disc Publisher also attaches to any Mac® running Apple® OS X.  Disc Publisher comes equipped with Charismac Engineering’s Discribe V5.0 duplication software and Magic Mouse Production's Discus labeling software.  Mac and PC users can also design labels in any of their favorite graphic design programs such as Adobe® Illustrator®, Photoshop®, etc.

Three Disc Publisher II models are available:

A business card adapter kit is available to copy and print 80mm mini-discs, rounded “hockey rink” mini-discs and business card shaped CDs.  The Adapter Kit is priced at Euro 177,- (MSRP).

Optional PTBurn Network Software allows up to 5 users to send CD or DVD recording and print jobs to a Disc Publisher II remotely from client PCs.  The software runs on virtually any server/client network under Windows 2000/XP and sells for just Euro272,-.  Additional 5-user license blocks are available for Euro 272,- each.  There is no limit on the number of users that are able to send jobs over the network.


About Primera Technology
Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is a leading developer and manufacturer of specialty printing equipment including full-color label printers and CD/DVD/BD duplication and printing equipment. Its products are sold in over 222 countries and have been installed at more than 85 percent of Fortune 100 companies.
More information about Primera, its history and products is available on the Internet at www.primeralabel.eu or contact Primera Europe in Germany by phone at +49-(0) 611-92777-0, by FAX at +49-(0) 611-92777-50 or by e-mail at sales@primera.eu.
In Asia Pacific, contact Primera Asia Pacific by phone at +852 3180 7171, by FAX at +852 3014 7827 or by email at sales@primera-ap.com.

Notes to Editors: Primera Technology EUROPE is an independent company called Primera Europe GmbH. Primera Europe is under contract with Primera to provide sales and support for Primera products under the name Primera Technology Europe. Primera Asia Pacific is an independent company called Asia Pacific Optical Distribution Ltd. (APOD), incorporated in Hong Kong, PRC. APOD is under contract with Primera to provide sales and support for Primera products under the name Primera Asia Pacific.